COMMERCIAL STRUCTURE
Daffodil's sales representatives sell directly to various entities including MOH, public hospitals, clinics, and private hospitals. The company's commercial team undergoes premium training, becoming specialists in the products they sell. In fact, Daffodil's sales reps conduct on-site product testing with doctors in operating rooms, alongside commercial consultants.
The company's sales team undergoes continuous training, including attending symposiums and talks every four months, participating in international congresses, and taking regular exams on medical devices. In addition to initial training that lasts six months, Daffodil invests in ongoing education for its sales representatives to ensure that they have the knowledge and skills necessary to serve its clients.
Daffodil has a team of highly qualified professionals that covers the entire national market, divided into eight regions and four customer service areas.
This allows the company to efficiently and effectively serve its clients across Iraq.
PROJECT MANAGER
Daffodil has a dedicated "Project Manager" for each brand that the company represents. The Project Manager ensures daily communication between the client, the brand in distribution, and Daffodil, taking full responsibility for maintaining quality in all aspects of the business relationship. Additionally, the Project Manager designs business plans for new product launches, conducts market research, analyzes potential sales, monitors profitability, tracks progress, and ensures that goals are achieved.
Daffodil provides demonstrations and training sessions for our products in our customers’ operating rooms, facilitated by our highly qualified and professional team.
PARTNER
At DAFFODIL, we are known for our reputation of prestige and trust. Our selection process involves choosing the best brands and products for each specialty, and only selecting one brand per specialty and product. We have partnered with companies that have headquarters located in various countries, including Italy, the United States, Switzerland, Belgium, Canada, Germany, France, and many others.
DAFFODIL’s quality policy for selecting brands is of the highest standard and is focused on quality and innovation. We carefully choose only the best brands and products for each specialty, ensuring that our partners comply with strict values and requirements to gain access to a part of our portfolio of services and products. Our partners also gain access to our extensive commercial network in Iraq, which features the highest quality materials to guarantee excellent results for both patients and doctors.
With over 15 years of expertise in the medical devices and cosmetic industry, DAFFODIL provides a comprehensive selection of products from top-tier brands, ensuring the highest quality materials and the most advanced technologies for the benefit of both patients and health care professionals.
LOGISTICS
QUALITY
DAFFODIL has been awarded the ISO 9001:2015 quality accreditation and has also received multiple international awards as the Best Dealer and Partner by various brands. Our organizational structure, responsibilities, procedures, processes, and resources are all geared towards implementing a Quality Management System. These measures are well-known to all personnel involved in activities and are implemented in compliance with customer requirements and applicable legal regulations.
We prioritize building strong relationships with our clients to meet their needs through the provision of high-quality services.
- We have achieved an average annual growth of 20% in the last 5 years ,resulting in a total growth of 100% for the company in the last five years.
- In 2018 we achieved a turnover of 25 million dollars, consolidating our position as the most important distributor of medical devices, healthcare, and cosmetics in Iraq.
TECHNICAL SERVICE
DAFFODIL is dedicated to achieving excellence and retaining its position as a market leader by emphasizing efficiency across all its business, strategic, and support operations. This objective is of utmost importance within our value chain, and we are committed to attaining it at both strategic and operational tiers. Our team consists of 15 extensively trained technicians stationed across various Iraqi provinces, specializing in the proficient management and maintenance of our clients' medical equipment.
- We offer prompt technical support to our clients.
- We conduct regular preventive maintenance of the equipment to ensure their optimal performance.
- We provide courtesy equipment during maintenance or repair to avoid any interruption in the clients’ operations.
- We conduct necessary repairs to ensure the smooth functioning of the equipment.
DAFFODIL IN DATA
DAFFODIL has experienced growth in the last five years, becoming the leading distributor of medical devices and healthcare in Iraq. Our efficient and independent operations have allowed us to differentiate ourselves in the market and consolidate our position as a major player in the industry.
LIVE SURVERY
Each year, DAFFODIL participates in live surgeries during the major medical congresses in Iraq, in both private and public hospitals, working alongside the most prestigious and influential doctors in the field.
FUTURE
Daffodil aims to provide comprehensive solutions for medical and pharmaceutical products to support healthcare in Iraq. Daffodil offers a wide range of guarantees including a dedicated team, corporate responsibility, technological innovation, transparency, business strength, and experience.
MARKETING & COMMUNICATION
DAFFODIL's Department of Communication and Strategic Marketing is responsible for:
Planning actions in congresses
Organizing events and symposiums
Managing social networks
Producing audiovisual content
Creating web 3.0 content
Managing e-mailing campaigns
Developing the Company Profile
Managing editorial content
Conducting interviews with media
Holding press conferences
Designing graphics and booths
Retransmitting all types of BTL (below the line) marketing activities that reinforce the value of our company.
DAFFODIL has an annual media impact in over
10 online and offline media channels.
The company is a leader in social media in terms of followers and content generation in Iraq and Oman.
Our Main Market (Cosmetic)
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Our Main Market (Medical )
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